Green Party

The Green Party's General Election advertising has moved up a gear in Norwich with the unveiling of new billboards.

There’s already a heavy concentration of Green Party posters in the streets of Norwich South, now there are also ads in city centre phone boxes along with large billboards at Dereham Road, Hall Road and Carrow Road, and smaller ones at a number of local shopping centres.

They carry messages about Green Party policies on protecting the NHS, on job creation and on improving pensions.

The billboards are part of an advertising campaign on a variety of platforms, which also includes a personalised Party Election Broadcast - a world first for a political party - a mobile app, an online hub for the party at onlygreen.org.uk , and a TV campaign. Adrian Ramsay, the Green Party deputy leader and General Election candidate for Norwich South, has his own website at adrianramsay.org.uk , as well as a presence on Facebook and Twitter.

The campaign places politics in the hands of the public, allowing them to decide when, where and how they interact with the Green Party via TV, web or mobile. The outdoor posters across fifty regional sites contain shortcodes allowing passers by to download video content onto their phone to find out more about individual policies.

Adrian Ramsay said:

“Voters know we can run rings round the other parties with our policies on the environment, but the lightbulb moment comes when they hear what we have to say about creating jobs, protecting the NHS and fair pensions. They’re surprised they agree with us on a whole host of issues. So our campaign is all about making it as easy as possible for voters to find out what we're about, via our website, on their social networks, or their mobile”.

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